# Ramp97 --- ## Pages - [Home](https://www.ramp97.com/): We’re a hands-on, senior-led media buying agency in New York that connects smart strategy with flawless execution. Get in touch today! - [Contact](https://www.ramp97.com/contact/): Get in touch with Ramp97 today to discuss your media strategy. Ask us anything! We look forward to hearing from you. - [Work](https://www.ramp97.com/work/): Our media buying experience blends strategic thought leadership with practical execution. Get in touch today to kickstart your media buying! - [About](https://www.ramp97.com/media-buyers/): Transparent and accountable media buyers, always focused on what moves your business forward. Get in touch today! - [Sectors](https://www.ramp97.com/sectors/): Our media buying experience runs deep for B2B, healthcare & CPG brands, but our strategic, channel-agnostic approach applies to all brands. - [Services](https://www.ramp97.com/media-buying/): Our media buying services tailor every engagement to your unique goals rather than relying on a one-size-fits-all approach. Contact us! --- ## Posts --- ## Projects --- # # Detailed Content ## Pages ### Home > We’re a hands-on, senior-led media buying agency in New York that connects smart strategy with flawless execution. Get in touch today! - Published: 2025-05-20 - Modified: 2025-05-30 - URL: https://www.ramp97.com/ We bridge strategy and execution across digital and traditional channels, with one goal: helping you grow. Media Strategy, Planning & Buying AgencyWe’re a hands-on, senior-led media buying and planning agency that connects smart strategy with flawless execution. From digital and programmatic media buying to print and traditional channels, we tailor every plan to meet your goals and make every dollar count. As an independent, results-driven media buying firm, we’re built for brands that expect more from their media. Media expertise across industries, with proven depth in key sectors. As an experienced media buying agency based in New York City, we partner with brands across industries to deliver tailored strategies that drive growth. From long-cycle B2B, to regulated healthcare, to fast-moving Consumer Packaged Goods (CPG). Our work spans categories, but our focus stays the same: delivering impact. Whatever your sector, we bring the strategic insight and execution to make your media work harder. Strategic media buying powered by integrity and impact. What We're Up To The Atlantic’s 'On The Future' Event in D. C. Elastic at RSA Conference in San Francisco Printemps Citywide Placements Microsoft Wall Street Journal Cover Wrap Featured in Digiday From concept to conversion, here’s how we turn media into measurable impact. Let's WorkTogether --- ### Contact > Get in touch with Ramp97 today to discuss your media strategy. Ask us anything! We look forward to hearing from you. - Published: 2025-05-08 - Modified: 2025-05-30 - URL: https://www.ramp97.com/contact/ Contact us todayRamp97 Inc135 West 50th St, New York, NY 10020, USA Tel: +1 212-962-4422Email: info@ramp97. comlinkedinfacebooktwitter --- ### Work > Our media buying experience blends strategic thought leadership with practical execution. Get in touch today to kickstart your media buying! - Published: 2025-05-08 - Modified: 2025-05-30 - URL: https://www.ramp97.com/work/ Our WorkRamp97 is a media buying agency that blends strategic thought leadership with practical execution. We help brands bridge media strategy and activation across digital and traditional channels. Driving customer acquisition, brand equity, and cost efficiency with full transparency and a client-first approach. B2B TechWhen Microsoft needed to promote the relaunch of Microsoft Advertising, they came to Ramp97. With a hyper-targeted approach to engaging senior brand marketers and ad agency execs, we executed a strategy across mediums, taking beautiful print cover wraps, precision targeted large format digital ad units, and new compelling messaging. The results, likelihood to purchase Microsoft Ad services lifted 56% higher than competitor benchmark and a 40% lift in awareness. Pet Food BrandIn the hyper-competitive dog food space, our clients needed hyper-focused revenue growth. Through the redesign of outbound emails, social ads and the development of custom data segments, DTC revenue grew double digits. Stewarding their Amazon ecommerce efforts also resulted in massive growth - within 18 months we had nearly tripled sales to over $1MM/mo outpacing the pet food category. Global ConsultancyTasked with increasing awareness and credibility of corporate capabilities, we were tasked with executing an inspiring web series that shined a light on bold change-makers who identified an opportunity and then led ambitious digital transformations for extraordinary outcomes. Through strategic planning across omnichannel platforms, we successfully elevated credibility and awareness amongst key target global brands. +325% lift in “intent to work”, +44% consideration increase among C-Suite at F5000 companies. CPG / Retail LaunchWhen Quench Gum... --- ### About > Transparent and accountable media buyers, always focused on what moves your business forward. Get in touch today! - Published: 2025-05-08 - Modified: 2025-05-30 - URL: https://www.ramp97.com/media-buyers/ Our StoryAfter years of partnering with some of the most forward-thinking marketers and brands, we kept hearing the same thing:“We need an agency where senior leaders stay involved not one where our business gets handed off to junior staff. ”“We need a partner who challenges the status quo not one who recycles the same media playbook every time. ”So in 2019, just weeks before the world shut down, Ramp97 was born. Built to serve the overlooked and underserved needs of brands who knew there had to be a better way — but didn’t know where to find it. We created Ramp97 to bring together strategy, execution, and integrity all under one roof. No rinse-and-repeat. No bait-and-switch. Just a senior-led team that shows up, stays engaged, and drives results. Inspired by the JourneyThe name Ramp97 comes from a daily ritual. Commuting into New York City, there’s a moment of anticipation — exiting the Lincoln Tunnel and entering the heart of the city via Ramp 97 into Port Authority. It’s the transition from motion to momentum, from routine to possibility. That feeling — of moving forward, with purpose — is exactly what we aim to deliver for our clients every day. Brian Leder is a highly accomplished and industry recognized media executive with more than 20 years of demonstrated success in the marketing industry as a strategist, media buyer, and trusted advisor. His career experience spans established publishers, start-ups and advertising agencies successfully driving growth and revenue by consistently delivering against business... --- ### Sectors > Our media buying experience runs deep for B2B, healthcare & CPG brands, but our strategic, channel-agnostic approach applies to all brands. - Published: 2025-05-08 - Modified: 2025-05-30 - URL: https://www.ramp97.com/sectors/ Our experience runs deep in these key sectors, but our strategic, channel-agnostic approach applies to brands across the board. Strategic media for complex buying cycles B2B marketing isn’t just about impressions, it’s about precision, timing, and engaging decision-makers where and when it matters. Whether you're targeting niche verticals or enterprise buyers, Ramp97 brings deep expertise in B2B media planning and buying to help you break through. We specialize in crafting high-impact B2B advertising campaigns powered by smart, data-driven insights. From B2B programmatic advertising to multi-channel B2B digital media strategies, we understand the nuance of long sales cycles, multiple stakeholders, and performance-driven goals. As an independent B2B media buying agency, we go beyond execution. We partner with your team to tailor each campaign to your sales funnel, budget, and objectives. Whether you’re launching a new product, need to drive brand-to-demand or scaling ABM efforts, our B2B media planning ensures your message reaches the right people, at the right time, in the right place. Explore Our Success Stories »Reaching people with purpose and responsibility Ramp97 is a trusted healthcare media agency that helps health and wellness, and pharmaceutical brands connect with the right people, the right way. Whether attempting to reach Healthcare Providers (HCPs) or patients via Direct to Consumer (DTC) advertising, our media approach is grounded in data and tailored to your goals - ensuring your message is delivered with integrity and impact – without compromising AMA compliance. Ramp97 specializes in HCP targeting that goes beyond job titles and is both... --- ### Services > Our media buying services tailor every engagement to your unique goals rather than relying on a one-size-fits-all approach. Contact us! - Published: 2025-05-08 - Modified: 2025-05-30 - URL: https://www.ramp97.com/media-buying/ Media buying redefined. Transparent, tailored, and built for growth. We connect strategy to execution by building smarter, sharper media plans that drive real business results. As an independent media buying agency, we tailor every engagement to your unique goals rather than relying on a one-size-fits-all approach. Whether you're focused on brand awareness, customer acquisition, or accelerating growth, we plan and buy across digital, programmatic, and traditional channels with a commitment to transparency, accountability, and performance. From B2B to Healthcare to CPG, we bring adaptability, focus, and a results-driven mindset to every brand we work with. It starts with clarity. We dig into your goals, audience, and market dynamics to develop a strategic foundation that guides when, where, and how your brand should show up. We align every recommendation to your business objectives so your media isn’t just active — it’s effective. Our media planning services turn strategy into action by identifying the right audiences, channels, and timing to reach your objectives. From budget allocation to channel mix, we ensure each plan is built to deliver results and scale with your business. Every plan is backed by data, insight, and category-specific expertise. We provide flexible, transparent media buying services across digital, traditional, and programmatic media services. Including display, video, social, and audio. Our media activation services ensure every placement is optimized, intentional, and aligned with your performance goals. You get full visibility into your spend and results. Our job doesn't end with placement. We monitor, optimize, and evolve your campaigns in... --- --- ## Posts --- ## Projects ---